The Sophisticated Marketer’s Guide to LinkedIn is a tool to get started building your company’s reach on LinkedIn. Organic and paid marketing strategies will be covered.
The instructor, Pauline W. Glaza of Enhanced Publications, has a proven track record of helping professional service providers and strong believer in the power, value and imperative need for networking. She has been active in the LinkedIn community since 2010.
What you’ll have when you leave:
1. An overview of the 5 Year Anniversary Edition of The Sophisticated Marketer’s Guide to LinkedIn
2. An understanding of the ways to boost your presence with paid services on LinkedIn.
3. Examples of ways to highlight your company’s professionals and your services on LinkedIn.